{"id":3324,"date":"2026-08-05T15:37:12","date_gmt":"2026-08-05T15:37:12","guid":{"rendered":"https:\/\/spendedeinpfand.com\/pfandsammlung-veranstaltung\/"},"modified":"2026-08-08T14:16:07","modified_gmt":"2026-08-08T14:16:07","slug":"pfandsammlung-veranstaltung","status":"publish","type":"post","link":"https:\/\/spendedeinpfand.com\/en\/pfandsammlung-veranstaltung\/","title":{"rendered":"Deposit collection at events: empties at trade fairs and festivals"},"content":{"rendered":"<p><strong>At the end of a trade fair day, you can see it at the standing tables. Between brochures and coffee cups stand empty bottles and cans, some half tipped over, and the cleaning staff sweep everything together into one sack. What disappears there are deposit-bearing empties \u2014 and with them an opportunity that many organisers are not even aware of.<\/strong><\/p>\n<p>At trade fairs, festivals and congresses, empties accumulate in quantities you will not experience anywhere else in everyday life. Drinks are part of the programme: at the exhibitor stand, during the break, in front of the stage. And because visitors are on the move, empties rarely end up where they belong. Anyone who seriously plans deposit collection at events therefore solves two tasks at once \u2014 the grounds stay tidy, and the deposit turns into support for charitable projects.<\/p>\n<p>This article describes how such a collection is planned: what matters when estimating quantities, where containers are actually used, why servicing is the decisive point and what you should clarify before making your first enquiry.<\/p>\n<h2>Three types of deposit \u2014 and why the distinction matters<\/h2>\n<p>When people talk about deposits at events, they often mean three different things. For planning purposes, it is worth keeping them apart.<\/p>\n<p><strong>The statutory single-use deposit<\/strong> in Germany is 25 cents and applies to drinks cans and single-use plastic bottles. Since January 2022 it has applied largely regardless of the contents, and since January 2024 mixed milk drinks have been included as well. This deposit is attached to almost every drink handed out at an event in a can or PET bottle.<\/p>\n<p><strong>The reusable deposit<\/strong> on glass bottles is eight or fifteen cents, depending on the type of container. It is lower, but in return the bottle itself goes back into circulation.<\/p>\n<p><strong>The cup deposit<\/strong> at events is something different: a system the organiser sets up itself so that reusable cups come back. It has nothing to do with the statutory deposit, but it follows the same logic \u2014 an amount that motivates people to return things.<\/p>\n<p>For a collection, this means: at events with cans and single-use bottles, it is about the statutory deposit. Wherever reusable cups are used, you need a container designed for cups, not for bottle necks.<\/p>\n<h2>Why empties work differently at events than at the workplace<\/h2>\n<p>In an office, everyone knows the way to the collection point. After two weeks it becomes routine. At an event, exactly that is missing: your visitors are there for the first and usually only time, they have other plans, and they make their decision in a second or two \u2014 on the way to the next hall, empty bottle in hand.<\/p>\n<p>Three things follow from this, and they should be reflected in your planning.<\/p>\n<p><strong>The container must stand out before anyone looks for it.<\/strong> Anyone who first has to think about where the empties should go will toss them into the nearest waste bin. A collection point you can recognise from twenty metres away gets used; one at knee height behind a pillar does not.<\/p>\n<p><strong>The purpose must be visible.<\/strong> To visitors, a container without a recognisable message is just an oddly shaped rubbish bin. If it says what is being collected for, behaviour changes \u2014 people are more likely to hand something over when they can see where it is going.<\/p>\n<p><strong>Capacity is always underestimated.<\/strong> A container that lasts three weeks in an office is full within a few hours at a well-attended trade fair. This is the point at which most home-made solutions fail.<\/p>\n<h2>How many empties to expect \u2014 a first estimate<\/h2>\n<p>No one can give you a reliable figure without knowing your event. Three pieces of information, however, take the estimate quite a long way:<\/p>\n<ul>\n<li><strong>Visitor numbers per day.<\/strong> Not the total across the whole run, but the number of people on the grounds at the same time.<\/li>\n<li><strong>Type of drinks service.<\/strong> Are cans and bottles handed out, or are drinks mostly served open? Are there exhibitor stands offering their own drinks?<\/li>\n<li><strong>Area and routing.<\/strong> A compact hall needs different locations than an open-air site with several stages.<\/li>\n<\/ul>\n<p>If you want a rough idea before entering the conversation, you can use the <a href=\"https:\/\/spendedeinpfand.com\/en\/bedarfsrechner\/\">Needs Calculator<\/a> . It is no substitute for planning, but it gives you a sense of the scale involved.<\/p>\n<p>As a rule of thumb: better two extra containers and shorter distances than one central collection point that half of your visitors never pass.<\/p>\n<h2>The question of location: where collection containers actually get used<\/h2>\n<p>Placement determines success more than anything else. It follows a simple rule: the container belongs where drinks are emptied \u2014 not where there happens to be free space.<\/p>\n<h3>Trade fairs and congresses<\/h3>\n<p>In halls, three spots are reliable: the entrances and exits, the catering areas and the walkways between halls where visitors briefly stop anyway. A container at the exit catches what visitors would otherwise take outside with them. With multi-day formats, there is the added factor that volumes shift considerably over the day: at lunchtime and towards closing time, everything fills up at once.<\/p>\n<h3>Festivals and open airs<\/h3>\n<p>On large sites, one location is never enough. Several points along the main routes make sense, each within sight of the drinks service. For areas that are unattended at night, a locking system is advisable \u2014 otherwise the container becomes a self-service store. The containers are made of LLDPE and built for continuous outdoor use, so rain is not an issue.<\/p>\n<h3>Street festivals and club events<\/h3>\n<p>Here the situation is different: the organisation is run by volunteers, and every additional task falls back on the same few people. The decisive point is therefore not the number of containers, but who empties them. If the servicing comes from outside, your helpers stay free for the festival itself.<\/p>\n<h3>Company celebrations and formal occasions<\/h3>\n<p>At one-day formats with an upmarket setting, the picture counts for more than the quantity. A few well-placed containers in the event's design have a stronger effect there than blanket coverage.<\/p>\n<h2>Servicing: the point at which most concepts fail<\/h2>\n<p>Almost every event that has tried collecting on its own initiative reports the same thing: the containers were full after a short time, empties then piled up next to them, and in the end the effort outweighed the benefit. This is exactly the part we take on \u2014 under <a href=\"https:\/\/spendedeinpfand.com\/en\/spenden\/\">Donate your deposit<\/a> you will find a brief summary of how empties become support.<\/p>\n<p>Collection at events is therefore not a question of containers but of emptying intervals. Someone has to empty, swap and keep an eye on things throughout the entire run \u2014 and that someone must not be your set-up team, who have other things to do that day.<\/p>\n<p>For exactly this reason, our <a href=\"https:\/\/spendedeinpfand.com\/en\/pfandbox-fuer-messen\/\">event offering<\/a> includes attendant staff who run the collection points for the duration \u2014 including over several days. The organiser provides the space; we take care of everything else.<\/p>\n<h2>Visibility: why a container must not be a waste bin<\/h2>\n<p>A collection container with a recognisable purpose is used differently from a rubbish bin. That is not a guess, but the reason the containers are built the way they are: 1.80 metres tall, bottle-shaped, in five colours \u2014 visible in a crowd and understandable without explanation.<\/p>\n<p>Then there is the wrap. The container body, the bottle neck and the area around the insertion opening can be designed to match your event: logo, motto, occasion. We handle the design work to your specifications. If you do not need a custom design, you take the standard wrap \u2014 which also allows shorter lead times, because there is no draft to sign off.<\/p>\n<p>The difference in effect is considerable. A neutral container collects empties. A container that says what is being collected for tells visitors something about the organiser \u2014 with an object rather than a declaration of intent in the programme booklet.<\/p>\n<h2>How to get the collection across to your visitors<\/h2>\n<p>A container that simply stands there gets used. A container that visitors have heard about beforehand gets used considerably more often. The effort involved is small if you build it into the communication that is running anyway.<\/p>\n<p><strong>In the programme or in the app.<\/strong> Two sentences are enough: that a collection is taking place, where the containers are and what the proceeds are used for. Hiding this under \u201csustainability\u201d wastes the effect \u2014 it belongs with the practical information, next to the cloakroom and Wi-Fi.<\/p>\n<p><strong>At the opening welcome.<\/strong> At congresses and company celebrations, the opening is the best moment. One sentence from the stage carries more weight than any sign.<\/p>\n<p><strong>At the drinks counter.<\/strong> That is where the empties are created. A brief word from the serving staff achieves more than extra signage in the corridor.<\/p>\n<p><strong>After the event.<\/strong> The review is the moment when the campaign pays off for you. A photo of the collection point and a note on which project was supported is a post your attendees will share \u2014 unlike the usual thank-you message.<\/p>\n<p>One thing matters here: stick to what can be substantiated. Describing where the support goes, rather than quoting figures, is more credible than any rounded-up success story.<\/p>\n<h2>Sponsorship: the surface that pays off twice<\/h2>\n<p>The advertising space on the container works as a sponsorship format in its own right. The sponsor appears on an object that stands among the audience all day and is perceived not as advertising, but as a contribution.<\/p>\n<p>At the Automobil Elektronik Kongress in Ludwigsburg, this was implemented as hydration sponsorship: the containers stood right among the audience, wrapped in the design of Texas Instruments. For the sponsor, a presence nobody flicks past; for the organiser, an item that pays for itself; and the deposit proceeds went in full to charitable projects.<\/p>\n<p>The containers have also been in use at gamescom, at K\u00f6lnmesse trade fairs, at dmexco and ORGATEC. Live Nation is among our partners as well.<\/p>\n<h2>What happens to the empties afterwards<\/h2>\n<p>The collection does not end when everything is carted away. What happens next is the real reason the effort is worthwhile \u2014 and there are two paths running in parallel.<\/p>\n<p><strong>The material goes back into the cycle.<\/strong> Single-use PET bottles and aluminium drinks cans are recyclable materials that can be collected unmixed. Through the deposit system they reach a recycling stream that gives the material a second round. If the same bottle ends up in an event's general waste, that route is blocked.<\/p>\n<p><strong>The deposit becomes a donation.<\/strong> We redeem the collected empties and pass on the proceeds in full. In full means: no share is withheld. Partners have a say in which projects are supported \u2014 from food banks to education projects to nature conservation schemes.<\/p>\n<p>For you as an organiser, this means a statement you can back up. Not \u201cwe did something for the environment\u201d, but: at this event there was a collection point, the empties went into recycling, and the deposit proceeds went to a named project. That kind of statement stands up to questioning.<\/p>\n<h2>The process in five steps<\/h2>\n<p>From the first enquiry to the final settlement, there are five steps. The effort on your side is concentrated in the first two.<\/p>\n<p><strong>1. Provide the key details.<\/strong> Date, venue, area, expected visitor numbers, type of drinks service. From this, we draw up a proposal for the number and locations of the containers.<\/p>\n<p><strong>2. Decide on the design.<\/strong> Standard wrap or your own design. For a custom design, we allow time for signing off the draft \u2014 that is the step that needs lead time.<\/p>\n<p><strong>3. Set-up.<\/strong> We bring the containers, set them up at the agreed points and label them visibly.<\/p>\n<p><strong>4. Servicing.<\/strong> Our staff empty and swap containers throughout the entire run.<\/p>\n<p><strong>5. Removal and passing on the proceeds.<\/strong> We take everything away again, redeem the deposit and pass the proceeds on to the supported projects. Which ones these are is listed under <a href=\"https:\/\/spendedeinpfand.com\/en\/spendenziele\/\">Donation Goals<\/a> \u2014 partners can have a say in where the support goes.<\/p>\n<h2>One-off event or your own containers?<\/h2>\n<p>For organisers there are two routes, and the decision depends less on money than on frequency.<\/p>\n<p><strong>Serviced for the duration.<\/strong> We bring the containers, look after them and take them away again. This makes sense for one-off or irregular events, for changing venues and whenever nobody can be assigned to emptying during the run.<\/p>\n<p><strong>Your own containers.<\/strong> If you run events several times a year, work at a fixed venue or want to collect permanently anyway, you are better off with your own containers. They then stay in use between events too \u2014 in the foyer, in the canteen, in the clubhouse. The containers, locking systems and deposit bags are available in the <a href=\"https:\/\/spendedeinpfand.com\/en\/shop\/\">Shop<\/a>, and collection of the gathered empties is free of charge.<\/p>\n<p>The two can be combined: your own containers for everyday use, plus additional serviced collection points for the big event day.<\/p>\n<h2>What you should clarify before enquiring<\/h2>\n<p>A short list that noticeably shortens the first conversation:<\/p>\n<ul>\n<li><strong>Date and duration<\/strong> \u2014 one day or several, with or without overnight operation<\/li>\n<li><strong>Visitor numbers<\/strong> per day, not cumulative<\/li>\n<li><strong>Grounds<\/strong> \u2014 hall, open space or both, and whether there are fixed visitor routes<\/li>\n<li><strong>Drinks service<\/strong> \u2014 cans, single-use bottles, reusable cups or a mix<\/li>\n<li><strong>Locations<\/strong> \u2014 at which points space is available for the containers<\/li>\n<li><strong>Design<\/strong> \u2014 standard wrap or your own design, and who supplies the artwork<\/li>\n<li><strong>Sponsorship<\/strong> \u2014 whether the space is to be allocated, and to whom<\/li>\n<li><strong>On-site contact person<\/strong> \u2014 who can be reached on the day of the event<\/li>\n<\/ul>\n<p>The more precisely these points are settled, the more specific the proposal will be. If something is missing, that is no obstacle \u2014 most organisers do not know everything at the time of the enquiry.<\/p>\n<h2>Frequently asked questions<\/h2>\n<h3>How quickly can this be arranged?<\/h3>\n<p>That depends on the date and the wrap you want. Without a custom wrap, shorter lead times are possible. With your own design, time for drafting and sign-off is added.<\/p>\n<h3>Do we need our own staff?<\/h3>\n<p>No. For events, attendant staff are part of the offer. Your helpers stay free for the programme.<\/p>\n<h3>What about rain or outdoor areas?<\/h3>\n<p>The containers are made of LLDPE and suitable for outdoor use. For unsupervised locations, we also recommend a locking system.<\/p>\n<h3>We work with reusable cups. Does that fit?<\/h3>\n<p>Yes. There is a dedicated container variant for cups, designed for cups rather than bottles.<\/p>\n<h3>Where do the proceeds go?<\/h3>\n<p>In full to charitable projects. You can see which ones under <a href=\"https:\/\/spendedeinpfand.com\/en\/spendenziele\/\">Donation Goals<\/a>. Organisers and partners have a say in which project is supported.<\/p>\n<h3>Can we also buy the containers?<\/h3>\n<p>Yes. If you run events regularly or want to collect permanently, you will find the containers and accessories in the <a href=\"https:\/\/spendedeinpfand.com\/en\/shop\/\">Shop<\/a>. For one-off events, the serviced option is usually the easier route.<\/p>\n<h3>Is this available outside Germany too?<\/h3>\n<p>We operate throughout Germany and in Austria.<\/p>\n<h3>How does collection work if we collect permanently?<\/h3>\n<p>For ongoing collections outside of events, we collect the empties free of charge. How this works is explained under <a href=\"https:\/\/spendedeinpfand.com\/en\/pfandspenden-abholen-lassen\/\">Have your deposit donations collected<\/a>.<\/p>\n<h2>What remains at the end<\/h2>\n<p>A deposit collection at an event is not an environmental project with a certificate, nor an agenda item that draws attention away from everything else. It is a collection point that stands where drinks are emptied and makes sure something comes of the empties instead of throwing them away.<\/p>\n<p>For visitors, it takes a second. For the organiser, it means grounds that look better in the evening. And for the supported projects, it is help that would not exist without this detour.<\/p>\n<p>If you are planning an event, tell us about it: date, venue, rough scale. Write to <a href=\"mailto:info@spendedeinpfand.com\">info@spendedeinpfand.com<\/a> or arrange a free consultation via the <a href=\"https:\/\/spendedeinpfand.com\/en\/kontakt\/\">contact page<\/a>. We will get back to you with a proposal for how many containers make sense, and where.<\/p>","protected":false},"excerpt":{"rendered":"<p>Auf Messen und Festivals f\u00e4llt Leergut in Mengen an, die man im Alltag nirgends erlebt. Wie eine Sammlung geplant wird, damit sie funktioniert \u2014 und nicht nach zwei Stunden \u00fcberl\u00e4uft.<\/p>","protected":false},"author":2,"featured_media":3151,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_genesis_description":"Leergut auf Messen, Festivals und Kongressen sammeln: Standorte, Mengen, Betreuung, Sponsoring. Mit Ablauf in f\u00fcnf Schritten und Checkliste f\u00fcr die Anfrage.","_genesis_title":"Pfandsammlung auf Messen und Festivals planen","footnotes":""},"categories":[1],"tags":[],"class_list":["post-3324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/posts\/3324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/comments?post=3324"}],"version-history":[{"count":2,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/posts\/3324\/revisions"}],"predecessor-version":[{"id":3371,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/posts\/3324\/revisions\/3371"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/media\/3151"}],"wp:attachment":[{"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/media?parent=3324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/categories?post=3324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/spendedeinpfand.com\/en\/wp-json\/wp\/v2\/tags?post=3324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}